Case Study: College Promise Coalition
Create a simple and minimal website that clearly and concisely conveys the mission of the College Promise Coalition (CPC), an unprecedented partnership that brings together dozens of organizations and individuals, including Washington State’s public and private four-year and two-year colleges and universities; students, families, faculty, alumni, education advocates, and leaders in business and labor. Essential: make the site easy and efficient to update by CPC staff.
Working with the College Promise Coalition team, Daylight designed, developed and launched, and now maintains and hosts, a multi-page, flexible, secure and customized WordPress website. Focused on high-level stakeholders and state elected officials, the site serves as both an information resource and advocacy tool.
Just as important: reflecting the perspectives of students and their inspiring, varied and diverse stories of hope, ambition and perseverance — The Path to 70%
For the past several years, CollegePromiseWA.org has continued to serve as an essential resource and advocacy tool for both coalition members and legislative staff.
- Design, art direct, copywrite, develop, launch, maintain, and host website; infographic design
- Major revisions upon request
- Brand / logo design
- Digital advocacy advertising
- SEO and Google Analytics
- Ongoing website maintenance and security monitoring