

Firm Overview
I am a U.S.-based, award-winning creative director, writer, designer, and communications strategist for public advocacy causes and campaigns — including expansion of workers’ and voters’ rights, access to affordable health care, consumer safety, public education, climate change and environmental protection, and international development. I own Daylight Communications, a boutique agency specializing in message and brand development, strategic planning, and content creation for digital, online, print, display, and video media. I just started a new firm, Douglas Strategic Media Arts, which will focus primarily on creative services.
I would be your primary contact, partner, and designer for the website project. When the need arises, I draw from a reliable team of specialists to expand my services and capabilities.
Before starting Daylight Communications, Inc., in 2000, I was the Senior Vice President and Creative Director for Campaign Performance Group, at the time a leading national political direct mail consulting firm. I founded Daylight to transition away from mainly electoral campaigns toward serving the broader vision and focused agendas of cause-oriented, issued-based non-profit organizations and grassroots advocacy campaigns.
Previously a magazine editor, art director, and illustrator, I have published profiles on a diverse collection of cultural icons, including psychologist Bruno Bettelheim, writers Michael Ondaatje and Russell Banks, biologist Paul Ehrlich, linguist and activist Noam Chomsky, and talk radio pioneer Larry King.
I hold a B.A. in History from Brown University, in Providence, Rhode Island, and have studied at the Art Students League in New York, New York.
I have won multiple awards, including those from the London International Awards for advertising and the American Association of Political Consultants.
My Approach
I’m a communications strategist, writer and designer, but my approach is governed from my experience as a creative director and editor, with an eye for the complete package and overarching purpose — integrating design, writing, display and function — based on message and strategy.
My aim is to leverage the power of your story, methods, strategies and data to better engage your audiences. To do this, I will strive to keep things concise, clear and captivatingly graphic. Websites are first and foremost visual media, so one my primary goals will be to make your website visually compelling — using photography, video, audio, infographics and interactivity as much as possible to support and compliment textual content.
My work style is honest, straightforward and anchored in open collaboration with you. My mission is to put my best professional recommendations forward in the clearest way possible so that, together, we can move your mission forward.
Capabilities
- Branding and message development
- Website development, design, and maintenance, and WordPress training
- Content creation for digital, online, print, display, and video media — including concept development, copywriting, editing, art direction, and graphic design — for both persuasive and educational purposes
- Strategic planning
- Production management
- Qualitative and quantitative public opinion research analysis
- Paid media (advertising) placement and audience targeting
Experience with Non-Profits and NGOs
I have been fortunate to work for dozens of amazing clients, providing a range of creative and strategic services to advance their missions, including:
Advocates for Highway and Auto Safety
Career Connect Washington
Cascadia Innovation Corridor
Center for Science in the Public Interest
Challenge Seattle
Citizens for Reliable and Safe Highways
College Promise Coalition
Earth Day Network
Fair Food Network
Global Internet Policy Initiative
Internews
Kellogg Foundation
Mothers Against Drunk Driving (MADD)
National Parks Foundation
The Nature Conservancy
OneShared.World
Partnership for a Secure America
Public Citizen
Save Health Care in Washington
Trust for Public Land
United Nations Foundation
USAID
The Wilderness Society